Good Culture：2026年无酒精&低酒精饮料报告：数据与趋势分析（英文版）（19页）.pdf

1、The 2026See the data and trendsthat help you win inthe no/low market.Beverage ReportNo/Low AlcoholThe 2026 No/Low Alcohol Beverage Report|Page 02Contents121317181009080706050403IntroductionThe Role of Alcohol in BeveragesWhat“No”and“Low”Really MeanKey Drinking OccasionsDemographic TrendsGlobal No/Lo

2、w OverviewThe Regional Picture:No/Low HotspotsInnovation Stories from the No/Low FrontierMarket Forces&Category TensionsNon-Alcoholic RecipesHow to Win in No/LowReferencesThe 2026 No/Low Alcohol Beverage Report|Page 03IntroductionWelcome to the 2026 No/Low Innovation Report.No and low alcohol now go

3、es beyond Dry January-it has become a permanent fixture.Retailers and consumers are now demanding more than a token alcohol-free option.They expect genuine complexity,structure and grown-up flavour profiles that earn their place on the menu.This report is for the founders,category managers and R&D l

4、eaders challenging the status quo of sweet,flat soft drinks.If you refuse to compromise on organoleptic depth-aroma,body and bite-this is your playbook for building beverages that stand shoulder-to-shoulder with alcohol.Lets engineer the future of social drinking.The 2026 No/Low Alcohol Beverage Rep

5、ort|Page 04The Role Of AlcoholIn BeveragesTo create convincing non-alcoholic drinks,we have to stop treating alcohol as the enemy.It isnt just there for the buzz.It does a huge amount of heavy lifting in the glass.It shapes the aroma,the weight and the finish.If we simply remove it without understan

6、ding what it does,we lose the experience.What alcohol actually does:Aromatic Lift:Alcohol acts as a propellant.It pushes the scent out of the glass so you can smell it before you sip.Texture&Warmth:It adds a soft,physical weight.This makes a drink feel rounded and expensive rather than thin.Bitterne