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NielsenIQ:利用“电子商务加速器”解锁亚太地区的线上市场增长机遇(英文版)(14页).pdf

2022-11-14
文档编号:106221
文档页数:14
文档大小:1.35MB
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1、Unlockingonline growth opportunitieswith E-commerce AcceleratorE-commerce is on a hyperdriveAre your results granular enough to develop a winning e-commerce strategy?In todays fragmented online market,the need for a holistic overview of the industry,total sales and growth across product categories,m

2、anufacturers and geographies is vital to the success of your e-commerce business.Speed and granularity empower you to make better and agile business decisions.Total sales/market share reviewMeasuring the performance of a particular product or brand during and off promotion period is key to understan

3、ding a customers purchasing behavior when buying a product online.To win,you also need to understand what type of assortment would cater to shoppers need and what drives them to click the buy button.Sales conversionIts a known fact that online shoppers are always on the hunt for the best bargain.The

4、ir sense of loyalty will sway to where promotions are wide.So,what can you do to attract and retain shoppers within your channel?Would a loyalty program or an online exclusive promotion help attract todays discerning virtual shoppers?Loyal shoppers are keyWith revenue data from the marketplace and f

5、rom your own social assets like the website,youll be able to detect and react towards your competitors performance while building a strong position with a macro viewpoint on framing a successfule-commerce strategy.Develop your own winning channelWith over 1.5 million items on a digital product shelf

6、,the need to analyse product placement at SKU level with brand and manufacturer level inputs becomes more important.Online brand performance can be boosted with data on digital share of shelf and analytics.Product placement on digital shelfAccurate,trustworthy daily online data is key to plan for th

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