产品营销联盟（PMA）：2025年全球产品营销人员薪酬调查报告（英文版）（74页）.pdf

1、Product Marketing Salary SurveyG L O B A L R E S U L T S 2 0 2 5Global results 2025 2Product Marketing Salary Survey345682631533542Global results 2025Key findingsWho took partGlobal salary averageSalary by locationJob title and salary Industry/job roleCompany factorsInclusivity and paySupport from t

2、he C-suite Company cultureWho do product marketers report to?Product marketing certificationsRole-related responsibilitiesSalary satisfactionCareer aspirations and stabilityConclusionThe salary calculatorContributorsContents585966697172557356Global results 2025 3Product Marketing Salary SurveyWelcom

3、e to the seventh edition of the annual Product Marketing Salary report.Since we began collecting PMM salary data in 2019,our aim has been to offer an unfiltered look at the compensation landscape across the profession.As ever,our goal is to answer several central questions:What are the key factors t

4、hat drive variance in PMM earnings?Are product marketers being rewarded in line with the value they create?What should professionals seeking higher pay be focusing on?And what,outside of dollars and cents,do PMMs value when it comes to their compensation?To shed light on these questions,we surveyed

5、product marketing professionals from around the globe,uncovering the latest insights and trends in compensation for 2025/26.Before diving into the results,a few notes on the methodology:The data reflects survey responses and may not represent all product marketers.The figures are in US Dollars(USD)f

6、or consistency.We analyzed three key data points:Base salary(before taxes)Annual bonus and stock options Total compensation including salary,bonuses,and stock granted Our research primarily focuses on median base salaries.We believe this measurement (which controls for outliers)offers the most accur