Luker Chocolate：2025年巧克力消费趋势分析报告（英文版）（44页）.pdf

1、2025SNACKS&CONFECTIONERYCHOCOLATE TOP TRENDSSimultaneously,transparency has becomeessential,with consumers gravitating towardbrands offering clear commitments to authenticityand accountability.These shifts reflect a challengeand a powerful opportunity for chocolate andconfectionery brands to innovat

2、e,connect andlead.2025 CHOCOLATE As we step into 2025,consumer expectations areshifting dramatically.Health-conscious choices,sustainability demands,and a quest formeaningful experiences are at the forefront ofpurchasing behaviour.Todays consumers nolonger separate indulgence from purposetheyseek ba

3、lance,favouring products that deliverenjoyment while aligning with their values.TOP TRENDSIN THIS REPORT YOUKey trends driving consumer choices globally.Insights on flavour and packaging innovations.Perspectives from Luker Chocolatesmultidisciplinary team.Opportunities to align with these shifts and

4、 lead in2025.WILL FINDThis report explores the macrotrends reshaping thechocolate,snacks,and confectionery industry.Youlldiscover:CONSUMEREXPERIENCEMoreHEALTHYLivingBETTER FORthe planetMEGATRENDSFrom moments to memoriesIn the chocolate and confectionery market,indulgence goes beyond taste.Consumersc

5、rave bold flavours,creative textures,andeye-catching designs that make every bitememorable.Seasonal and shareable treats resonate astools for connection and celebration,whilestorytelling and sensory innovation positionchocolate as a medium to enrich botheveryday and special occasions.IN CONFECTIONER

6、YEveryday giftingSeasonal sharingThe Wow effectLess is moreSeasonal chocolateUnlike all other subcategories thatare expected to decline by 2027,thiscategory is projected to remainstable in terms of volume for 2027.Euromonitor 2025Small,thoughtful gestures have become a way to connect meaningfully in