欧洲旅游委员会（ETC）：2026年第一季度欧洲旅游业趋势与前景报告（英文版）（64页）.pdf

1、Brussels,April 2026European Tourism:Trends&ProspectsQuarterly Report(Q1/2026)ContentsTourism Performance Summary 2025Tourism Performance Summary 2026Global Tourism Forecast SummaryRecent industry performance03071113European travel sentiment trackerKey source market performanceEconomic outlookOrigin

2、market share analysis26294351Key themes20Appendices6001Executive SummaryExecutive SummarySteady growth in 2025 supports Europes position as the worlds leading destinationoEuropean tourism demand closed 2025 with a 3.5%year-on-year increase in international tourist arrivals.Almost 90%of reporting des

3、tinations saw arrivals growth compared to the same period in 2024,with roughly 1 in 5 posting double-digit growth.oStronger activity was recorded in foreign arrivals and overnights during off-peak and shoulder months,particularly in January,June,October and December.oStrong winter tourism demand dro

4、ve growth in major ski destinations including France,Switzerland and Austria in January and December,a fact also supported by calendar effects that allowed for longer trips.oFrance(+8%)and Spain(+3%)performed strongly alongside increased visitor spending.Regulatory tightening in both countries conti

5、nued to structurally reduce short-term rental supply.FOREIGN VISITS TO EUROPEAN DESTINATIONS,2025(%YEAR)Source:TourMIS01 GeoNames,Microsoft,Open Places,OpenStreetMap,TomTomPowered by Bing-2,85,6514,1%Change 202401Executive SummaryExecutive SummaryEurope sees a strong start to 2026 amid global uncert

6、ainty and geopolitical tensionsoYear-to-date data shows international tourist arrivals to Europe up 5.6%compared to the same period in 2025.Geopolitical tensions,ongoing conflicts and climate-related events may dampen travel confidence and pose key risks to the tourism outlook in 2026.oIreland(+30%)