SaleCycle：2023年时尚电商统计与趋势报告（英文版）（49页）.pdf

1、FashionEcommerce Stats&Trends Report2023Online Fashion Market Size,Consumer Behaviour Habits,Peak Industry Sales Times&Key StatisticsFeaturing stats from 150+of theworlds leading fashion brands,includingFree Conversion Rate Optimisation Audit2View customer data insights and online fashion trends fro

2、m 1,689,953,291 online user-journeys from 150+of the worlds biggest fashion brands.The online fashion industry adapts quickly to seasons,shifts in customer behaviour,evolving technology and market conditions.Its one of the most dynamic industries in the world.The fashion market is expected to grow f

3、urther at 11.5%per year and reach a total market size of US$1,501.3 billion by the end of 2027,according to Statista.In this report we dig into the latest ecommerce stats,consumer behaviour patterns and emerging trends that shape the online fashion industry.We will explore key subjects:Mobile techno

4、logy Best times to capture sales Popular items Sizing trends Email marketing statistics And much more.We will provide practical tips and strategies for ecommerce companies to leverage these key trends to drive revenue growth,attract new customers,and remain competitive in a crowded market.3Key Takea

5、ways(%of consumers throughout 2022)Popular ItemsDresses25.89%T-Shirts16.46%Jeans12.90%Jumpers/Sweaters11.45%Popular Times to BuyJanuary13.62%9pm6.87%Sunday16.22%Email Marketing(averages)Open Rate53.52%Click Rate19.75%Conversion Rate25.47%Online SalesMobile71.75%Desktop28.24%Consumer vs.Luxury SalesL

6、uxury7.02%Consumer40.49%Free Conversion Rate Optimisation Audit4We provide remarketing solutions to retain traffic and re-engage abandoners with our fully-managed service:used by the worlds biggest brands.About This EbookWho are SaleCycle?SaleCycle sends effective,targeted messaging to shoppers who