埃森哲：未来之家（英文版）(25页).pdf

1、Putting the Human First in The Future Home Future Home 2 Putting the Human First in The smart home should make our lives easier, safer, and better. But instead it is stuck in project mode, suspended in early-adopter limbo, and without mass-market adoption. The reason? Companies have taken a product-

2、 focused instead of a human-centric approach. They can build leading-edge devices but on a fundamental level they dont understand who the future home resident is and what they want. This research is an entirely new way of looking at how people live in their homes today. It goes beyond typical segmen

3、tation based on income, gender, and age, and forms the foundation of a human-focused strategy that companies can use to build success in the future home. The Future Home Future Home 3 From the kitchen, a family member shouts a hello, where they are watching a film on a VR headset while eating dinner

4、. Heading to the bedroom, an interface on your closet suggests an outfit to wear that night, based on its contents and your preferences. A small team of robots keep everything looking neat and tidy while your home environment is invisibly adjusted in response to its current occupants. This vision of

5、 the future home is a sleek, utopian ideal of connected devices and seamless services and it is far removed from the smart home of today. Instead, we currently have a smart home that is a technological building site, strewn with unconnected devices, clunky apps that leak data and poorly designed pro

6、ducts. While cost and maintenance are undoubtedly a factor (55percent of our research respondents say cost is a primary consideration when purchasing smart devices), at the root of the problem is this: Companies are taking a product- focused rather than a human-centric approach. They can build neat