仲量联行：2023年全球替代性住宿行业更新报告（英文版）（21页）.pdf

1、14.88Alternative accommodations sector updateSeptember 2023JLL Research Hotels&Hospitality2|2023 Jones Lang LaSalle IP,Inc.All rights reserved.Content Summary 01 Alternative accommodations overview04 0602 Share of lodging demand and revenue07 0904 Performance trends10 1505 Institutionalization&futur

2、e of the sector16 19 Top themes 2023&beyondNormalization of demand following post-Covid boomGlobal short-term rental performance surged in the immediate aftermath of the pandemic as the sector catered to travelers with increased flexibility seeking authentic experiences.Akin to the broader lodging i

3、ndustry,demand has begun to stabilize which has resulted in some normalization of performance.That said,expect RevPAR to remain well-above pre-pandemic levels,fueled by elevated rates.Amid the high interest rate environment and increased regulation,supply growth is beginning to slow year-to-date wit

4、h new listings dipping across all location types.With real gains in ADR expected to increase as inflation falls,RevPAR is forecasted to stabilize above pre-pandemic levels over the medium term.Increased professionalization and institutionalization of the sectorAlthough the alternative accommodations

5、 sector has evolved significantly over the past decade,it remains an extremely fragmented space dominated by individual owners and independent managers.This is particularly apparent when looking at AirBnb:Of the nearly six million active listings,there are four million distinct owners.As the sector

6、matures,look for increased professional management and the emergence of brands which should lead to the entrance of more institutional capital.The companies that successfully own the end-to-end customer experience will emerge as the winners in the space.Blurring of lines between“alternative”accommod