AHLA：2024年夏季展望：旅游意向与消费者偏好报告（英文版）（14页）.pdf

1、 2024 Morning Consult.All RightsReserved.Polling by Morning Consult on behalf of the American Hotel&Lodging AssociationSummer 2024 Outlook:Travel Intent&Consumer PreferencesAPRIL 20242MethodologyThis poll was conducted between April 25-28,2024,among a sample of 2202 adults.The interviews were conduc

2、ted online,and the data were weighted to approximate a target sample of adults based on age,gender,race,educational attainment,region,gender by age,and race by educational attainment.Results from the full survey have a margin of error of plus or minus 2 percentage points.3Key TakeawaysMore adults pl

3、an to travel for leisure(61%)than for business(35%)in the next 4 months,and hotels are the most popular lodging option for those likely travelers.Hotels continue to be the most popular lodging choice for leisure(46%)and business(60%)travelers.Yet,a third of leisure travelers would stay with family o

4、r friends;mainly when in relation to holiday traveling.Few business and leisure travelers would opt to stay at a short-term rental like Airbnb when traveling.1Inflation continues to negatively impact growth for hoteliers and other travel-related businesses.Adults are less likely to stay in a hotel(5

5、5%),travel overnight(51%),travel by airplane(46%),and rent cars(44%)because of inflation.2One-third of travelers(34%)plan to increase the amount of leisure travel they take this summer compared to last summer.31%said they are more likely to stay in a hotel this summer compared to last summer.34Conte

6、ntsUpcoming Travel1Lodging&Hotel Features25Three-in-five adults plan to spend one or more nights away from home for vacation or leisure travel in the next four months.One-third of employed adults plan to travel for business during that time.UPCOMING TRAVELDo you plan to spend one or more nights away