哈佛商业评论：如何成为目标驱动的全球商业专业人士？（2024）（英文版）（27页）.pdf

1、How to Be a Purpose-Driven,Global Business ProfessionalContents3 Making the Business Case forPurpose14 Getting Started:Skills for the Purpose-Driven Professional23 Expanding Your Impact:Continuing EducationClimate change,environmental degradation,and inequality are some of the worlds most pressing i

2、ssues,and theres reason to believe businesses can lead the way to finding solutions.As a professional in a global,interconnected business world,you have a responsibility to make a positive impact on the planet.Businesses responsibility to positively impact the environment and society is referred to

3、as corporate social responsibility(CSR).“You dont have to leave your values at the door when you come to work,”says Harvard Business School Professor Rebecca Henderson in the online course Sustainable Business Strategy.“Solving the big problems opens up opportunities that can enable you to have a su

4、ccessful and rewarding business career,while also helping to build a just and sustainable world.”If youre determined to make a difference,you can drive meaningful change although it may be difficult to know where to start.This e-book lays the groundwork for building the skills needed to define your

5、purpose,make the case for CSR and sustainability to internal stakeholders,further your education,and help enact change.3Making the Business Case forPurposeGlobal issues require global solutions.While climate change and human rights might seem like daunting problems,businesses are uniquely positioned

6、 to impact society on a systemic level.In this section,youll explore the global nature of business and the benefits of being purpose-driven.Making the Business Case for Purpose4The Global Nature of BusinessIn a time of advanced technology,the world feels small not only in terms of accessibility but