CrossBorderDigital:生成式AI如何重塑用户搜索习惯(34页).pdf
1、生成式AI如何重塑用户搜索习惯Simon Su(苏嵩)Cross Border Digital解决方案总监Google SGE:目录生成式AI VS预测式AI Google SGE介绍Google SGE 的影响如何应对Google SGE目录北 京 上 海 深 圳 广 州 长 沙 新 西 兰 澳 大 利 亚CBD公司介绍生成式AI VS 预测式AI1应用场景广告投放智能推送人脸识别自动驾驶预测式AI搜索引擎数字营销数字人第三方工具生成式AIGenerativePredictive主要优势数据驱动决策效率提升降低风险快速响应预测式AI快速创作减少成本提高生产力辅助学习生成式AIGenerati
2、vePredictiveGoogle SGE 介绍2Sundar Pichai(劈柴哥)WWeve constantly been bringing in AI innovations into search for the past eve constantly been bringing in AI innovations into search for the past few years,few years,and this is the next step in the journeyand this is the next step in the journey.O Over ti
3、me this will just be how search worksver time this will just be how search works,and so,while we are taking and so,while we are taking deliberate steps,deliberate steps,we are building the next major evolution of search.we are building the next major evolution of search.”-Alphabet 2023 Q2 Earnings C





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