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1、 2023 Nielsen Consumer LLC.All rights reserved.Empowering Health:Retails Role in Enhancing Transparency and Influencing Healthy Lifestyles 2023 Nielsen Consumer LLC.All rights reserved.Empowering Health:Retails Role in Enhancing Transparency and Influencing Healthy LifestylesEmpowering HealthContent

2、s23Introduction4The Health&Wellness Revolution20The Role of the Supermarket in Health&Wellness 33The Future of Health&WellnessThis report explores how shoppers are shifting toward self-management of health through dietary choices and wellness-focused products,alongside the pivotal role of digital so

3、lutions in facilitating this transformation.It highlights innovations in product transparency,personalized recommendations,and the rise of e-commerce and connected health technologies.The report also examines how brands and retailers can drive shopper empowerment through optimized discoverability,ed

4、ucation,and trust-building.By meeting the growing demand for noncommunicable disease management solutions with innovative,transparent,and health-focused offerings across the omnichannel,brands and retailers have the opportunity to lead the charge in creating a healthier,more informed global populati

5、on.2023 Nielsen Consumer LLC.All rights reserved.Empowering HealthIntroductionNoncommunicable Diseases(NCDs)like diabetes,hypertension,and cardiovascular conditions continue to rise globally,the management of these health issues has become a pressing concernnot just for healthcare providers,but for

6、shoppers,brands,and retailers.The World Health Organization(WHO)estimates that noncommunicable diseases account for 74%of all deaths globally,and the burden is only growing as lifestyles become more sedentary,diets increasingly processed,and healthcare costs soar.In this evolving landscape,shoppers