品牌金融（Brand Finance）：2025年美国品牌价值500强报告（英文版）（45页）.pdf

1、US 500 2025 The annual report on the most valuable and strongest American brands MGM wins big as brand value doubles,making it Americas fastest-growing brand +Total brand value of the Brand Finance US 500 2025 ranking rises 7.4%year-on-year to$5.79 trillion,outpacing US economic growth of 2.8%+MGM i

2、s the countrys fastest-growing brand,up 102%to$3.8 billion,driven by record revenues and global expansion +NVIDIA enters the top 10 for the first time as AI demand surges+Apple remains Americas and the worlds-most valuable brand at$574.5 billion,followed by Microsoft and Google+California leads in b

3、rand value,with its 84 brands contributing$1.92 trillion to the rankingBrand Finance US 500 3 2025 All rights reserved.Brand Finance Plc.ContentsForeword 5Laurence Newell,Managing Director,Brand Finance,North America Regional Overview 6Valuation Analysis 8Most Valuable American Brands 2025 9Most Val

4、uable Brand:Apple 11Fastest Growing Brand Value:MGM 12Brand to Watch:Robinhood 13Brand Strength Analysis 14Sustainability Analysis 16Brand Guardianship Index 19Brand Value Ranking(USDm)25Methodology 35Our Services 43Our teams have experience across a wide range of disciplines from marketing and mark

5、et research,to brand strategy and visual identity,to tax and accounting.Unique combination of expertiseBrand Finance,a chartered accountancy firm regulated by the Institute of Chartered Accountants in England and Wales,is the first brand valuation consultancy to join the International Valuation Stan

6、dards Council.Our experts crafted standards(ISO 10668 and ISO 20671)and our methodology,certified by Austrian Standards,is officially approved by the Marketing Accountability Standards Board.Priding ourselves on technical credibilityWe put thousands of the worlds biggest brands to the test every yea