欧洲旅游委员会（ETC）：2025年夏秋季欧洲境内旅游舆情监测报告（英文版）（45页）.pdf

1、Monitoring Sentiment for Intra-European Travel ContentsResearch highlightsTRAVEL INTENTIONS Research highlightsTRIP PLANNINGTRAVEL CONCERNS AND CONSIDERATIONSRecommendations for destinationsRecommendations for destinationsRecommendations for businessesRecommendations for businessesReading the data R

2、eading the data Travel intentions0177%of Europeans plan to travel in the 77%of Europeans plan to travel in the coming six monthscoming six monthsSPAINSPAIN85%85%ITALYITALY84%84%NETHERLANDSNETHERLANDS83%83%Travel reluctance drops across age groups.Travel reluctance drops across age groups.Europeans o

3、ver 34 lead in travel intentEuropeans over 34 lead in travel intentA growing share of Europeans are favouring summer holidays in A growing share of Europeans are favouring summer holidays in August or September,over trips in June or JulyAugust or September,over trips in June or JulyInterest in visit

4、ing nonInterest in visiting non-neighbouring destinations neighbouring destinations within Europe is higher this summer(+5%)within Europe is higher this summer(+5%)Southern/Mediterranean destinations top summer travel plans,Southern/Mediterranean destinations top summer travel plans,with a 7%increas

5、e compared to summer 2024with a 7%increase compared to summer 2024Preferred countries for the next Preferred countries for the next intraintra-European tripEuropean trip 45,4%44,2%10,4%A major tourist destinationwith well-known attractionsA destination which is lesspopular among touristsA remote or

6、off-the-beaten-track destination UK UK 5555%ItalyItaly51%51%FranceFrance48%48%Austria Austria 62%62%Belgium Belgium 60%60%Netherlands Netherlands 60%60%GermanyGermany46%46%Spain Spain 4646%Poland Poland 59%59%Switzerland Switzerland 59%59%55%of travellers choose less popular 55%of travellers choose