YouGov：2025瑞典外出就餐研究报告：成本上涨对瑞典民众就餐习惯的重塑（英文版）（29页）.pdf

1、Dining out report 2025-Sweden/Research realityCheck,please:S W E D E NAre rising costs reshaping Swedens dining habits?31Foreword2Key takeaways3Swedens appetite for dining out in 20254Rising prices,shifting plates?5Attracting Swedish diners in 2025ContentsDining out report 2025-Sweden4Dining out rep

2、ort 2025-SwedenGet in touchExplore our solutionsAs Sweden navigates 2025s economic climate,dining out remains a fixture of everyday life but one under pressure.Nearly two-thirds of consumers say they are eating out at least once a month,yet about a quarter of diners say they are doing so less than t

3、hey did a year ago,citing rising costs and the need to save money.This report explores how Swedes are approaching dining out in 2025:how often they go,what kinds of restaurants they visit,how theyre adjusting their behavior to manage costs,and what incentives could entice them back to restaurants mo

4、re often.”Linn bergGeneral Manager NordicsForewordhttps:/ out report 2025-SwedenDiners are dining out less frequentlyAppetite for cheaper alternativesDiscount delightsReport takeawaysTwo in five Swedish diners say they have altered their dining preferences with a view to saving money.Of these,63%say

5、 they are choosing cheaper restaurants.Most Swedish diners agree that discounts in one form or another can incentivize them to visit restaurants more often.In addition to direct discounts,Buy One,Get One offers can also be quite attractive.But how should restaurants communicate their offers to poten

6、tial diners?27%of Swedish diners say they are eating out less frequently than they used to a year ago.Of these,55%cite a perceived rise in expensiveness as a reason for them visiting restaurants less often.6Dining out report 2025-SwedenPowered by the YouGov panelThe insights in this report are fuele