Figure 1: Across sectors, respondents expect 2026 revenue growth to be 1.2 times the 2025 level, but hitting the mark will be hard
That combination of higher aspirations and higher confidence sounds like a recipe for momentum, but history shows how volatility can shake even the surest plan. After all, it's hard to hit a moving target. In January 2025, 86% of leaders surveyed were confident their company would achieve its 2025 growth Volatility seems to be making it harder to know what will happen in 12 months, widening a confidence gap as more companies miss their targets even as their growth ambitions climb. From 2023 to 2025, The ability to adapt in real time to market conditions is critical to meeting these goals. a board-level risk. It's not only that markets are changing. The pace of change is also accelerating and compounding. Eighty-seven percent of respondents say their markets are evolving faster or (including tariffs and regulatory developments), changes in customer buying behavior, new entrants and business models, and supply chain and cost pressure. Day-to-day, their top operating concern is managing pricing pressure, followed by navigating uncertainty and acquiring new customers.