Figure 5: Metropolitan Area Bucharest Asking Selling Price (Range) | Development Land
shape the land market, while urban regeneration becomes a key driver of development activity. In 2025, more than 136 hectares of development land were transacted nationwide, representing a 41% considered by the real estate developer Hexagon, year-on-year increase. Of the total area, 55% was concentrated in Bucharest and lfov counties, while theUtilaj Greu (CUG) industrial platform in Cluj-Napoca. remaining 45% was recorded in regional cities, including Cluj-Napoca, Bacau, and Constanta. Overall Romania's trend is expected to continue this year. portfolio enhancements. The intended uses of the (33%), mixed-use (26%), residential (22%), and industrial marginal increases, of up to 5%, being recorded in some (18%), with the balance allocated to other categories. secondary cities and suburban zones. While interest remains strong across retail, residential, and industrial Retail developers remain the most active land buyers, segments, transactions increasingly hinge on clearer supported by ambitious expansion strategies. Beyond secondary cities, Bucharest's urban and metropolitan area have emerged as leading targets. The residential especially in Bucharest, even if this sector was from August 1st, including the VAT increase up to 21%.