21% more in Q1 2026 compared to Q1 2025. Growth in the sales attributed to Sponsored Products was close Advertisers increased Sponsored Brands spending by 3% year over year in Q1 2026, a slight acceleration from 2% growth in Q4 and the third straight quarter of low single-digit growth. Clicks declined 10% year over Sponsored Brands in favor of Sponsored Products due to performance. Ql2026 Benchmark Report: Commerce Media ? 19