Demographics: Africa's greatest asset is a young, engaged and content-hungry generations, driving unprecedented cultural creativity, consumption, under-25s (nearly 60% of the total population), Africa is home to the largest and fastest-growing youth population, ~40% from 2025 to 2050, while other continents are stagnating or declining 1 United Nations, World Population Prospects 2022, Department of Economic and Social Affairs, Population Division
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